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"Love Handles" vase (orange shiny) by Anissa Kermiche.

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November 25, 2022 Lookbook 2023: VOLUPTUOUS Promotes a Tirelessly Energetic and Totally Unapologetic Lust for Life

Continuing our six-part series reporting on floral trends for 2023, we introduce VOLUPTUOUS. Fueled by a recent release from COVID lockdown, our fifth trend is bursting with primal energy and a lust for life. With an empowering display of individuality, the mood breaks taboos, celebrating sensuality and sexuality that is uninhibited by gender-normative stereotypes.

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November 18, 2022 Lookbook 2023: WEHISTORIC's Experimental Style Invokes an Eclectic Renaissance of the Classics

Continuing our six-part series reporting on floral trends for 2023, we introduce WEHISTORIC. While the Renaissance may have historically concluded near the end of the 17th century, the truth is that its spirit has never left us. In fact, we are experiencing a creative rebirth that coincides with our release from the restrictions of pandemic life.

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September 23, 2022 Lookbook 2023: UTILITARIAN's Nod to the Simple Life Celebrates A Pared Down Bucolic Style

UTILITARIAN celebrates the simple life with radiant colors, upcycled vintage creations, and common flowers that appear locally foraged.

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August 19, 2022 Lookbook 2023: EPHEMERAL Strives to Create a Climate of Ease, Comfort and Togetherness

EPHEMERAL reveals themes of softness, frosted and matte finishes, transparency, and blossoms that are prized for their delicate nature.

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August 5, 2022 Lookbook 2023: Kicking-Off Our Second Lookbook Series, GREENSPACE Finds the Symbiosis Between the Urban and Natural Worlds

We begin the flower.style 2023 lookbook series with GREENSPACE, a trend that pays homage to nature.

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July 19, 2022 Discover the Curious Origins of Snapdragons (Not to Worry, They Don't Actually Bite)

Nothing captures youthful joy like snapdragons. These versatile bestsellers are bursting with flowers that resemble a dragon's snout.

Flower.Style35: Sharing Personal and Professional Perspectives, FTD World Cup Champion Bart Hassam Gives Us a Glimpse Into His Unique World of Flowers

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July 6, 2022

Flower.Style35: Sharing Personal and Professional Perspectives, FTD World Cup Champion Bart Hassam Gives Us a Glimpse Into His Unique World of Flowers

Based in Brisbane, Australia, Bart Hassam is a celebrated floral designer, demonstrator and lecturer who travels around the world teaching and sharing his passion for floral engineering.

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June 17, 2022 New York City's Meatpacking District Gets a Floral Makeover With L.E.A.F's Second Annual Festival of Flowers

A tribute to flower power and world-class design at its finest, L.E.A.F's Festival of Flowers returned with a bang to New York City from June 10 - 12, 2022. The three-day affair featured a series of floral activations across Manhattan's Meatpacking District.

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June 3, 2022 A Herald of Spring Celebrations, the 2022 RHS Chelsea Flower Show Was a Spectacle of Color and Magnificent Blooms

Held from May 24 to 28th, green-fingered enthusiasts flocked to experience the 2022 RHS Chelsea Flower Show's 39 gardens, 80 nurseries, a plethora of floral installations and other exhibits brimming with a sea of flowers and other botanicals.

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May 16, 2022 With Fairy-Tale Origins, Campanula's Garden-Style Blooms Capture the Essence of Springtime

For centuries, this exquisite, bell-shaped beauty has stolen the hearts of growers and floral artisans across the world. Native to temperate regions of the Mediterranean, Africa, and Northern and Western Asia, Campanula (also referred to as Canterbury bells) has origins in picturesque country gardens and serene meadows.

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May 10, 2022 Esmeralda Farms Expands Its Floral Holdings With Sande Flowers Acquisition

Legacy cut flower grower Esmeralda Farms is once again expanding its floral holdings with the acquisition of Sande Flowers.

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May 3, 2022 Flower.Style35: From Dream Wedding Florist to Mayesh Design Star, Mandy Majerik Has Built Her Design Empire on Heart and Hustle

Third-generation floral artist and businesswoman, Mandy Majerik, has made her mark on the wedding and events industry.

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April 19, 2022 Spray Roses: Branching Out With Multiple Blossoms for Maximum Impact

While most flower enthusiasts are already familiar with classic, long-stemmed roses, today we shift attention to its smaller kin: spray roses.

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April 5, 2022 Flower.Style35: Embracing That Practice Makes Progress, Donald Yim's Floral Journey Is One Where Passion and Career Combine

Influenced heavily by both eastern and western cultures, award-winning designer Donald Yim has a unique approach to floristry and aesthetics.

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March 23, 2022 Flattering Imitation Blossoms with Adult-Friendly DIY Botanicals from LEGO

As flowers and plants continue to take over living spaces (and social media feeds) in our post-pandemic world, an era of DIY floristry has emerged among those seeking to escape from the hectic of everyday life. Mindful of these purchasing trends, the LEGO Group has released a range of models to satisfy international flower fans who want to (literally) build their own bouquets at home.

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March 7, 2022 Legacy Grower Esmeralda Farms Acquires Genviv Breeding

Returning to roots, Esmeralda Farms is back in the breeding business. The Esmeralda Group has acquired the proprietary varieties and all of the operations of Tecnoviv's award-winning breeding division—Genviv—in both Ecuador and the United States.