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An intimate, stoop wedding in New York City.

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Wedding tablescape inspiration featuring tropical hues.

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A couple celebrate their recent nuptials with blushing pastel blooms.

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Hand sanitizer is the must-have accessory for any post-covid special event.

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Exquisite floral decor for a post-pandemic wedding.

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Picturesque florals for a rooftop micro-wedding in Manhattan, New York.

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Welcome to Love in the Time of Corona: The Era of the Intimate Event

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January 15, 2021

Welcome to Love in the Time of Corona: The Era of the Intimate Event

If there is one thing to learn from the COVID-19 pandemic, it’s that love cannot be cancelled. Yes, the virus may have temporarily changed the way we live our daily lives, but it has not fully suppressed humanity’s inherent desire to gather—especially when milestone events are involved. Coronavirus or not, love continues to bloom.

If Your Flowers Are Dying Quickly, It Might Be Your Own Darn Fault

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January 12, 2021

If Your Flowers Are Dying Quickly, It Might Be Your Own Darn Fault

Whether it’s a bold bouquet or a single stem of your favorite bloom, flowers should enliven your space—and your mood—for as long as they can. Although not all varieties are created equal, the key to keeping fresh cut flowers looking fresh and sprightly is their care. Here are 10 easy ways to guarantee the maximum vase life of your beloved blooms.

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December 29, 2020 Folkloric Elixir to Pinterest Favorite—So Lands the Charm of the Enigmatic Ranunculus

A wedding crowd and Pinterest favorite, Ranunculus flowers are beloved for their brilliantly colored, paper-thin petals and rich symbolism.

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December 24, 2020 10 Ways to Create Emotional Connections With Flowers

While living in this new “new normal,” here's 10 ways flowers can help create emotional connections and break anyone free of stress.

Pantone’s Ultimate Gray and Illuminating Yellow Set a Much-Needed, Hopeful Tone for 2021

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December 9, 2020

Pantone’s Ultimate Gray and Illuminating Yellow Set a Much-Needed, Hopeful Tone for 2021

Pantone's Colors of the Year for 2021—Ultimate Gray and Illuminating—will officially launch us forward into the New Year.

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December 7, 2020 Embrace Winter’s Iconic Color Palettes (New and Old) With Festive Flowers

Explore updated possibilities for this winter with our merry mix of flower projects from around the globe.

Second Place Goes to Chrysanthemums, the Essential Harbinger of Autumn

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November 23, 2020

Second Place Goes to Chrysanthemums, the Essential Harbinger of Autumn

A celebrated part of Asian cultures for 3,000 years—and a quintessential ambassador of autumn—Chrysanthemum flowers are now second only to the rose in worldwide cut flower sales.

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November 16, 2020 Freshly-Picked Flower Arrangements to Inspire Your Autumn

Oh the joys of autumn: a time to reflect, recharge and revel in the abundance of the fall harvest. As the weather begins to cool and nature’s vibrant hues shift to earthier tones, we turn to flowers and foliage to help us celebrate the invigorating colors and textures of the season.

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November 13, 2020 HBO’s 'Full Bloom' Offers a Rowdy Ride Through the World of Competitive Floristry

Full Bloom, HBO Max’s latest installation of a competitive reality show, brings together 10 of America’s top budding designers in the ultimate floral showdown. The series invites viewers to immerse themselves in the often stressful—yet wonderfully creative—world of floristry.

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November 12, 2020 Flowers With a Message: Floral Industry Unites to Spread Hope Amid COVID-19

There’s no doubt that the COVID-19 pandemic has had a devastating impact on the floral industry. In spite of these challenges, floral businesses have banded together to shed light on current events and deliver powerful messages using flowers. Now more than ever, a regained appreciation for "flower power" is blooming among floral enthusiasts everywhere.

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November 11, 2020 A Wilting Industry Forecasts a Strong Comeback From COVID-19

The COVID-19 pandemic has disrupted nearly all aspects of the floral industry. Despite the challenges, floral businesses remain resilient.

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November 6, 2020 Cottagecore’s Charm Lies in Escapism to a Simpler Life

In this new age of social distancing, cottagecore is satisfying escapist fantasies and offering a safe haven from the modern world.

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November 3, 2020 Healthy Food Stuff, Fancy Garden Plantings or Eye-Catching Cut "Flower"—Explore the Split Personality of Ornamental Kale

Given their extravagant foliage and mesmerizing colors, ornamental kales and cabbages are grown for their good looks—not so much their taste.

Singular Sensations: Mixing Flowers Is Not the Only Solution for Beautiful Vases, in Fact for Some It’s a No-No.

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August 22, 2018

Singular Sensations: Mixing Flowers Is Not the Only Solution for Beautiful Vases, in Fact for Some It’s a No-No.

If you’ve ever looked at a vase filled with only one type of flower and thought how beautiful it...

Arguably the Best Flower Shop in New England, Winston Flowers Delivers a Spectacular Botanical Experience

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November 8, 2017

Arguably the Best Flower Shop in New England, Winston Flowers Delivers a Spectacular Botanical Experience

For consumers in New England, the name Winston Flowers is synonymous with impeccable service and amazing, hard-to-find fresh flowers and accessories. These two qualities are what have enabled...

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September 29, 2017 The Mixed-up, Misnomered, Misunderstood Persona of the Wildly Attractive Calla

The simple elegance of this classic flower may not be as simple as it seems. First, it’s not actually a calla. Nor is it a lily. That single, dramatic petal? Well, it’s not a petal either...